Building a Customer Data Platform using Lucee & Piwik PRO

During this session we will introduce you into the wonderful world of Customer Data Platforms and how you can integrate this into your own (maybe Lucee based)  applications. Be able to target your visitors individually with the right content, integrate with external applications for data activation and transform your often anonymous visitors into known individuals.



Speaker:

Guust Nieuwenhuis

Guust Nieuwenhuis is a Full Stack Web Wizard with experience in a wide range of technologies. Over the last couple of years, he has been involved in projects for various clients like the European Commission, NSHQ (NATO), Adobe, AS Adventure Group, NS (Dutch railways), Proximus and Mediagenix.

Vincent de Winter

incent de Winter is active as Manager Business development for Piwik PRO (https://www.piwik.pro). The Piwik PRO Marketing Suite (Cloud/OnPremise) is the number one choice for data-sensitive enterprises and government organisations around the world that look for a solid web-analytics and marketing platform. Its flexible and integrated products adhere to the strictest privacy and security regulations while still guaranteeing 100% data ownership.